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Social media management
adjective /ˈsəʊ.ʃəl/ noun /ˈmiː.di.ə/ noun /ˈmæn.ɪdʒ.mənt/
social media management is the process of managing your online presence on social media platforms like Facebook, Instagram and Twitter by creating, publishing and analysing content you post. In addition, social media management includes engaging and interacting with social media users.
We specialise in Social media management for schools.
It’s difficult for a school to find the time to manage their social media channels effectively. It’s also difficult to find the right skillset in an otherwise talented staff. Their area of expertise is in educating, imparting information and encouraging and developing the growth of those in their care. To ask them to also create engaging social media content, analyse and engage with the results and develop a social media strategy at the same time, is rarely going to get the desired results. It’s more than likely that you’ll get posts about national cat day, or something equally uninspired. That’s not their fault. They’re not social media experts. We are.
We love to help schools do social media better. Every month, we offer free training webinars, hosted by our specialists, that cover subjects like ‘How to make better content for a school’s social media’, or ‘10 ways to improve engagement on your Instagram - for schools’. We also write weekly blogs and articles, written by our trusted industry experts, designed to help schools improve their social media, ‘Photography tips for schools’, or ‘A 30 day guide to igniting your Facebook page.’
(Below: an example of bad social media. Read why, here.)
Why do schools need Social Media Management?
Because schools need social media and they need to be schools.
“Social media is here. It’s not going away; not a passing fad. Be where your customers are: in social media.”
Your pupil’s attention is on social media. Their parent’s attention is on social media. The attention of your prospective pupils and their parents, is on social media. Therefore, you need to be on social media. If you still need convincing, read our latest articles about social media for schools.
Our social media management service takes the pressure away from the school and allows them to be schools - to educate and nurture their pupils. We take away the pressure and headache of coming up with engaging content, with orchestrating the ‘what, when and why’ to post, and of performing a customer service role fielding questions and queries.
Our social media management service is not a one size fits all. Every school is different and so too is our social media service. Each school has a different social media goal, a different audience, a different budget and therefore requires a bespoke service. That’s where we come in. We take over the ‘headache’ of a school’s social media, and work with them to create exciting and engaging content for their audience.
Our social media management services are often used alongside some of our other services:
Our team of industry leading professionals use the latest techniques, know-how, and technology to ensure that your school shines on social media. We present your school, staff and students to your audience in the best possible light and in a way that they want to see it.
If you’d like to know more about how our social media management services can help your school, book a discovery call that fits around your schedule or get in touch now - we’d love to show you.
How can Company Ten use Social Media Management to help my school?
We say it all the time. Your job is to educate, and to educate the best that you can. You aren’t social media experts, and finding the time to do social media properly is almost impossible. The first thing that most people do is to delegate the responsibility to a teaching assistant or an enthusiastic performing arts teacher - this, unfortunately, won’t cut it. Especially when you consider that your social media channels are your school’s ‘shop window’. We provide social media management for schools, on its own or as part of a larger ongoing digital marketing campaign. Let’s show you a bit more about how we do it…
Our blogs about: Social media management
Check out our recent blogs about social media management.
Our events about: Social media management
Join one of our upcoming free training events covering social media management.
We want to help.
Good social media requires good social media management. We know how to use social media to help your school grow, and we’d love to talk to you some more about it.
Call now, drop us an email, fill in the form or schedule a call-back - we’d love to talk to you about how we can help you get the best results from your school’s social media and digital marketing.
tel: 0333 090 8064